New Media

Associate Professor Oakley (Director); Professor Han; Associate Professor Cloninger; Assistant Professor Bradbury; Senior Lecturer Reiser; Lecturer Kusek

The New Media major at UNC Asheville focuses on creativity and innovation in the study of new media within a liberal arts education. We encourage students to think critically, take risks, and collaborate across disciplines. New Media students acquire a foundation in two- and three-dimensional animation, digital video art and production, and interactive media, coupled with advanced study in their chosen area of concentration. By balancing theory, criticism, and practice, students develop a nuanced understanding of new media art and creative media design principles within a liberal arts context.

We prepare our students to be new media artists, while encouraging serious play, self-discipline, lifelong learning, and community service. Upon graduating with a Bachelor of Arts Degree, students will have the theoretical background, technical experience, and creative problem-solving skills required for professional careers in creative media, design, new media art, or for graduate studies.

Program Objectives

Students develop a varied array of new media skills, allowing them to clearly communicate concepts and to persuasively influence society.
Students recognize their own agency as media artists, and become confident exercising that agency to modulate and change the world.
Students gain a broad awareness of their own goals in the context of contemporary global/networked cultures, demonstrating respect and courtesy toward the differences of others.
Students negotiate an ongoing personal ethic of innovation and risk regarding cultural and enviromental sustainability and stewardship.
Students begin to understand the ways in which art, media, and culture affect one another and society.
Students develop a critical vocabulary with which to describe and analyze new media –verbally and in writing.
Students invent a robust and sustainable foundation which will support a lifelong art practice that combines self-directed studio work, rigorous research, and theoretical inquiry.

Declaration of Major in New Media

The student must have an overall GPA of 2.5 prior to declaring a major in New Media.

New Media

Programs

• New Media
• New Media Minor